In recent years, marketing with the use of social networking websites has quickly become one of the best strategies for companies to attract more traffic. This in turn helps them engage audiences more and drive up their sales.
In fact, according to the website Smart Insights, 92% of social marketers state that they have increased their exposure with the help of social media. In addition, 80% of such see positive results when it comes to the traffic. That said, an effective social media marketing strategy needs to have some of the key elements incorporated, if you want to make the most of it.
When you don’t know what to do, you can always ask the best social media marketers you know to help you out with your social marketing strategies. Without further ado, here are some of the important social media hacks that you should keep in mind:
Curate Your Content
Social marketing isn’t all about promoting your own content. In order to really grow your audience and become an authority in your chosen niche, you’ll need to share a wide array of content that interests your followers.
Finding and sharing this content can consume most of your time, unless you use content curation tools. These will help you find relevant content feeds based on keywords, and keep them all in one place. After that, you can easily view and share the content.
Tag All Influencers
You’ll never achieve viral growth with your social marketing strategy unless you enlist the help of influences. They’re a group of people who belong to the same niche as you (not your competitors) who have a big social following of their own.
Use your social marketing strategy to target influencers, and you’ll eventually encourage them to share your content with their own audience. The fastest way you can do this is by tagging them in your posts. In addition, you can also reach out to other influencers via direct message or, email asking them to share your content. It’s easy, fast and guaranteed to be effective.
Schedule All Of Your Posts
Use social marketing tools to help schedule your posts to go out at optimum times; Buffer and Hootsuite are a couple of the tools you can try out.
In addition, social media automation tools will help create a unique, trackable links for your social posts and monitor engagement for all of them. Then you can use this data to identify your best traffic sources and improve your strategy.
Contests are a great way to encourage engagement and grow your following on social media. Here are some of the social contest types you can use as a basis for your own:
- Vote Contest: Ask your followers for their opinion on any kind of media you may have on your page.
- Sweepstakes Set up a landing page on your website where visitors can enter to win a giveaway. Make social sharing and following a requirement for them to enter.
There you have it; these are just some of the ways you can maximize your Davao social media marketing strategy. Use them wisely if you want to fully maximize your efforts in marketing your business with the use of social media.